Parvah

Ensures fair living wage for producers

Discloses the community being impacted

Reduces the environmental impact

Created using handcrafted methods

Reduces/Reuses/
Recycles resources

Made out of responsible materials

Parvah is a pret wear brand with a conscience. At Parvah fashion and sustainability come together to make it accessible and affordable. They seek to blend the best of fashion with their deep-rooted sense of responsibility towards society. This is encapsulated in their three Cs: cuts, colours and cause.

Purpose

Parvah spells care and has been incepted with the object of delivering the best of sustainable fashion at affordable price points, to make fashion more accessible while spreading a sense of responsibility to society.

People

They are committed to promoting seasonless clothing, thus reducing the impact on environment that fast fashion inflicts. Fabrics and materials used in products and packaging are natural and recyclable. While becoming completely sustainable remains the aim, they seek to influence the value chain to adopt sustainable practices. As a responsible brand, they also seek to contribute a share of their earnings to societal causes. They offer and fair compensation to the people while creating work opportunities in this labor-intensive line of work that requires a rigorous design and manufacturing process.

Planet

Use of natural materials in the work reduces the impact on our environment. Just prevention isn’t a cure. At Parvah they give back to society by donating part of the earnings to social causes. Profits from their first line went towards planting trees in the region to offset production.